At headquarters
Merchandising leaders
See how plans actually landed across stores.
- Walk a region's shelves from your desk
- Compare execution store to store
- Look back at any shelf by date
- Settle “what's really out there” with a picture, not a debate
Store visibility for
merchandising teams
merchandising teams
See the real shelf in any store, without the drive.
- See how your categories actually look across stores
- Compare locations and dates side by side
- Check how plans landed
- Give your team one visual record of what's on the shelf
From $585/mo3 stores · 300 images/moLive in 24 hours
Field teams upload from their phones. ShelfImages files every image by store, category, brand, product and date.
Who it's for
Everyone looks at the same real shelf.
Headquarters, the analyst desk and the store floor work from one shared set of photos.
At the desk
Analysts and category teams
Put the real shelf next to the numbers.
- Pull up any category in any store in seconds
- Find every shelf a brand or product appears on
- Check the picture behind a number before you report it
In the aisle
Field and store teams
Upload once and get back to the store.
- Upload a whole visit at once, right from a phone
- No renaming, sorting or tagging afterward
How it works
Upload from your camera roll. The filing is done for you.
Snap
Pick the store and upload from any phone.
Sort
Each image lands in your own departments and categories.
Read
Visible brands and products are identified in each image.
See
Find any shelf by store, category, brand or date.
No photographer or special equipment required.
Compare
Don't just see a shelf. Compare it.
STORE ↔ STORE
Store vs. store
See how the same category is set across locations.
BEFORE ↔ AFTER
Before vs. after
See what changed after a reset, promotion or refresh.
OVER TIME
Across time
Build a visual history of what was actually on the shelf.
Aisle view
Put the whole aisle back together
Shelf photos are taken one section at a time. Aisle view joins them, so you can see the full aisle at once.
Pick the images
Select images from the same aisle, with a little overlap between each one.
Auto-arrange
Add them to the aisle arranger and click Auto-arrange. ShelfImages puts them in the right order.
Stitch
Click Stitch them, and the images join into one panoramic view of the aisle.
Built in the aisle
Teams loved seeing real shelves from their desks. They hated sorting the photos. ShelfImages handles the tagging, sorting and navigation, so image capture and analysis can scale.
Built from real grocery merchandising work by software, film and retail people with over 30 years of experience.
Pricing
Simple pricing that grows with your stores.
Pay per store. Volume discounts start after 10 stores.
Starter
$195per store, per month
For 3 to 9 stores. Minimum $585/month.
3 to 9active stores
100images uploaded/mo per store
Same features as the Platform plan. Move up automatically at 10 stores.
Platform plan, 10+ stores
$1,950per month, annual plan
Everything your team needs to capture, sort and search shelf photos. Every account starts here, and you can be live within 24 hours of signing.
10active stores
1,000images uploaded/mo
Included in every plan — Starter and Platform
- AI sorting into your own departments and categories
- Brands and products read from each shelf
- Unlimited users, by invite
- Hosting, upkeep, updates and support
- Compare and Aisle view
12-month annual plan that starts with a three-month paid trial, with the option to opt out during the trial.
Add stores
Each store you add brings 100 more images uploaded/month into your shared pool.
| Active stores | Per store, per month |
|---|---|
| 3 to 9 | $195 per store (Starter) |
| 10 | Included in Platform plan |
| 11 to 25 | $150 |
| 26 to 50 | $120 |
| 51 to 100 | $90 |
| 101 to 250 | $65 |
| 251 to 500 | $50 |
| 501 and up | $40 |
Add image volume
Need more than 100 images uploaded/month per store? Add an image pack. Bigger packs cost less per image, and packs stack.
+1,000
images uploaded/mo
$400/mo
40¢ per image
+2,500
images uploaded/mo
$800/mo
32¢ per image
+5,000
images uploaded/mo
$1,250/mo
25¢ per image
+10,000
images uploaded/mo
$2,000/mo
20¢ per image · best value
Estimate your monthly price
Extra image pack
Your monthly price
$1,950
1,000 images uploaded/month across 10 stores
About $195 per store/month. Unlimited users.
| Platform plan | $1,950 |
| Added stores | $0 |
| Image pack | $0 |
FAQ
Common questions about ShelfImages
Still curious? Write to hello@fairworlds.com.
What is ShelfImages?
ShelfImages is a searchable visual record of your stores' shelves. Store associates upload photos from a phone, and AI files each one by store, category, brand, product and date. Merchandisers, analysts and corporate teams can then find, view, compare and download any shelf in any store without a store visit.
Who takes the shelf photos?
Any store associate, temp or contractor you invite to the platform. No special training or camera required. They take photos with their own phone, log in, pick the store and upload. There is no renaming, sorting or tagging afterward.
How should we take shelf photos?
Fill the frame with the shelf, top to bottom, so the products take up most of the photo. Don't stand so far back that the floor, ceiling or aisle fill the picture.
- If the shelving comes in sections, like the common 4-foot sections between metal posts, take one photo per section.
- Stand square to the shelf, not at an angle, and hold still for each shot.
- Overlap each photo a little with the last one so nothing is missed.
- Zoom in to check. If you can read most of the brand names, the AI can too.
Can I upload competitive images?
Yes. If you find the right person to take photos in competitive stores, upload them as a new store in your data set. Then you can find, view and compare them with your own store images.
How does the AI sort the photos?
It matches each photo to a department and category from your own product list, and reads up to 25 visible brands and products. If it isn't sure, the photo goes to a Review queue so a person can choose. Anyone with access can also change a category in one click.
Who can see our photos?
Only people your company invites. Access is invite-only, and every company's photos, stores and categories are kept separate and private.
Do I own my data?
Yes. Your data is private to your company. If you ever leave the platform, you get a download of your images, the data about each image, your store list and your category list.
How much does ShelfImages cost?
Plans are $195 per store per month for 3 to 9 stores, with a 3-store minimum ($585 a month). At 10 stores, the Platform plan is $1,950 a month, and each store after that costs less. Every store includes 100 images uploaded per month, and you can add image packs. Plans are annual contracts that start with a three-month paid trial. During the trial, you can opt out of the contract.
Do we need to install anything?
No. ShelfImages runs in the web browser on phones and computers, and your team can be live within 24 hours of signing. It accepts JPG, PNG and iPhone HEIC images, up to 100 per upload. Admins load stores and categories from a spreadsheet and switch stores on or off as needed.
See your own shelves in ShelfImages.
We'll load your stores and categories, run a set of your shelf photos through it, and walk your team through what comes back.
Request a demo
hello@fairworlds.com